HOW IT STARTED

Intel-trained.
Small business-focused.

I spent 20 years building marketing strategy at Intel and Dell: launching products, optimizing campaigns, and proving ROI on every dollar.

What I learned: the best marketing blends rigorous analytics with creative storytelling.

Most people lean one way or the other. I do both.

From launching global campaigns to fine-tuning pricing strategies, I’ve done all of the 4 Ps (product, price, place, promotion) across analytics, branding, and marketing operations. I began my career as a senior analyst in Dell’s finance department and became a global brand manager for Intel — directing brand story, strategy, and creative across the world.

After two decades in the Fortune 100, I started Vallenwood Consulting to bring those frameworks to growing businesses in the Pacific Northwest. Not the corporate bloat, just what works.

I work with CEOs and CROs who are:

• Stuck between scrappy startup mode and real scale

• Drowning in marketing tactics but missing a strategy

• Tired of burning budget while guessing what's working

Here's what matters to me: I put your goals first. I listen more than I talk. I believe sustainable growth comes from great data and clear thinking, not endless hustle. And I'm not here to sell you services you don't need. I'm here to help you grow with confidence instead of guesswork.

If you want an ongoing marketing partner who brings big company rigor without the ego, I’d like to talk with you.